A Field In England: The Appeal Of Art House Film
Read Beyond Hollywood: Reading Art House Cinema. This s in MM45 on page 24 - go to our Media Magazine Archive to find the article.
What are some of the suggested audience pleasures for Art House Film?
The audience pleasures that are suggested are surveillance(Uses and Gratifications Theory: Blumler and Katz). This is suggested as it gives the audience an insight into the Art House industry. Furthermore, I think it would link to personal identification as an art house viewer may want to know more about why they enjoy it.
Why do some audiences struggle with Art House Film? Refer to some media theory here (there are some important media theories discussed in the article itself).
Some audiences may not understand the narrative of an arthouse film due to either the language of the film or the suttle implications that are suggested through out an arthouse film. The uneducated audience are particularly the type of audience that would not understand the narrative of an arthouse film, this could be because of there short attention span or because they would rather prefer to watch a mainstream action film. Furthermore, the psychographics of the audience would need to be applied to find the exact reason why some audiences would not comprehend or understand the narrative of an arthouse film. Unemployed people would usually go under the category of strugglers which could also lead to the reason why they out of all the catagories are the most likely to not understand an arthouse film this is because they would usually go to the cinema to escape (Blumler and Katz Uses and Gratifications theory) from everyday life.
To what extent is Art House Film only for the middle classes and older audiences? Why might this be the case?
Arthouse cinemas will only go into the realm of being only for the middle class and the older audience when they live out of the city and in country side areas that do not have any main stream cinemas. In addition to this it could be because they find mainstream movies nowadays to be more violent compared to how they use to be. This could also suggest that arthouse movies are created and produced and distributed solely for the audience that fit the psychographic group of resigned.
What type of audience would A Field In England appeal to?
A Field In England would appeal to a more older educated audience because the film is set in the 1600's. This would suggests that it is for the more older generation or the people that just want to educate themselves more.
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